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Svedka Vodka

Mad World: Fembots, Advertising and Male Fantasy

Mad World post by Anita Sarkeesian on April 20, 2010 - 1:06pm; tagged fembot, Feminist Frequency, Heineken, Mad World, Philips, sexist advertising, Svedka Vodka.


Advertisers are tapping into some of the most misogynistic male fantasies when they use futuristic fembots to convince men to buy their products. They are selling a fantasy of control by turning women into obedient, mute, homemaking, sex slaves.

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