AskMen.com, an online lifestyle magazine, enjoys a larger readership than
Maxim,
GQ, and
Men’s Health, with 15 millions visitors each month. According the their website, AskMen’s readers are "confident, successful and interesting men," and AskMen’s mission is to "help guys become Better Men."
Becoming a Better Man doesn’t have much to do with knowledge about pregnancy, apparently—even though AskMen.com is clearly meant for straight, cisgendered men interested in sex with straight, cisgendered women—because there are only five articles on the topic (notwithstanding news on celebrity pregnancies), two of which are exclusively about sex.